Atheros Communications Inc. (ATHR) [Chart - Analysis - News] gained some ground during trading yesterday, but it appears there is some bearish pressure building up in the background. Looking at yesterday's money flows, $1.49 million left the stock. Only $6.03 million flowed into the stock on uptick trades while $7.51 million flowed in on downtick trades---giving ATHR an up/down ratio of 0.51.
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The question is, will ATHR continue rising or will increasing bearish sentiment help turn things around and start pushing the stock price lower? ATHR has lost 6.88% during the past month and is currently trading below its 20-day, 50-day and 200-day moving averages.
Watching money flows can provide traders with a glimpse into investor sentiment. When money flows are positive---more money is flowing in on uptick trades than is on downtick trades---it shows traders are confident the stock price is going to continue rising. When money flows are negative---more money is flowing in on downtick trades than is on uptick trades---it shows traders are confident the stock price is going to continue falling.
Friday, August 13, 2010
Bearish Pressure Building on Atheros Communications Inc.; ATHR - Learning Markets
Thursday, August 12, 2010
Train your customers
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Train your customers
Yes, you can train them. By rewarding some behaviors over others, by keeping some promises not others, by having some expectations instead of others, you get the audience you deserve. Some things you can train customers to do:
The customers you fire and those you pay attention to all send signals to the rest of the group.
- Be respectful
- Be patient
- Keep their satisfaction to themselves
- Be selfish
- Be focused on a superstar
- Demand personal service
- Be calm
- Never settle for the current iteration
- Be cheap
- Embrace acceptance
- Spread the word
- Expect pampering
- Demand free
- Be eager to switch brands to save a buck
- Value and honor long-term loyalty
- Be skeptical
Posted by Seth Godin on August 04, 2010 | Permalink
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Great Stuff to read up..
Foundation elements for modern businesses
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Foundation elements for modern businesses
When you sit down to dream up a new business, you can imagine a world without constraints. Or you can choose to build in fundamental pieces that will make it more likely your idea will pay off.
Here are some fundamental pieces of most new successful businesses. The goal is to build these elements into the very nature of the business itself, not just to tack them on. For example, the Scotch tape people at 3M can't do #5, because of the structure of retail distribution and the way they mass produce and can't track who is buying what.
You can live without some of these, but go in with your eyes open if you do:
- Build in virality. Consider: Groupon.
- Don't sell a product that can be purchased cheaper at Amazon.
- Subscriptions beat one-off sales.
- Try to create an environment where your customers are happier when there are other customers doing business with you (see #1).
- Treat different customers differently.
- Generate joy, don't just satisfy a need for a commodity.
- Rely on unique individuals, not an easily copyable system.
- Plan on remarkable experiences, not remarkable ads.
- Don't build a fortress of secrets, bet on open.
- Unless there's a differentiating business reason, use off the shelf software and cheap cloud storage.
- The asset of the future is the embrace of a tribe, not a cheaper widget.
- Match expenses to cash flow--don't run out of money, because it's no longer 1999.
- Create scarcity but act with abundance. Free samples create demand for the valuable (but not unlimited) tier you offer.
- Tell a story, erect a mythology, walk the walk.
- Plan on obsolescence (of your products, not your customers).
Notes:
3. The cost of selling a subscription to your product or service is not a lot higher than the cost of selling just one, but you benefit by having sales you can count on at low cost. Your customers benefit because you depend on them more and they save time.
5. Everyone has different needs and expectations and resources. The internet lets you tell people apart and give them what they need.
7. AKA as Linchpins.
9. If you're building a business on trade secrets or lack of information among your customers, you're trying to fill a leaky bucket. Far easier to bet on the more people know, the better you do.
10. Because cheap software and the cloud are going to continue to get cheaper, and custom work that's worth anything is going to continue to get more expensive.
12. The best people to fund your growth are your customers.
13. When the marginal cost of an interaction approaches zero, you benefit by creating plenty of them.
14. We can tell.
Posted by Seth Godin on August 12, 2010 | Permalink
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This is excellent information